Commercial Awareness 2: Managing for Profit
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Who Should Attend?
Company managers who have attended the first Commercial Awareness Workshop.
Event Objectives
- Provide an understanding of the key business success factors which are vital to manage and measure
- Show how management decisions can impact revenue, costs and cash flow
- Provide an understanding of how to manage budgets and costs
- Provide an understanding of benchmarking and financial ratios
- Show the importance of understanding profitability by product and profitability by customer
Event Topics:
- Key business success factors
- Company objectives and enhancing the value of shareholders investment
- Sources of corporate finance
- Benchmarking and business to business performance comparisons
- Learning from recent corporate failures
- Developing strategic options
- Revenue, costs and profit relationships
- Financial and cash flow management
- Planning and managing costs
- Identifying and managing risks
- Open forum
Event Information
Duration: 2 Days
Format: Management workshop, led by a facilitator who has wide ranging experience in industry at Board Level.
Maximum: 18 participants
Benefits:
This event complements Commercial Awareness 1: ‘Understanding Business’, and enables managers to understand and manage the levers of profitability for success within their marketplace. Managers will perform better in a profit and loss accountable environment by knowing what is important to manage and measure, and the impacts they can have on EBIT, EBITDA and other profit measures.
Follow-up Events:
- Introducing Customer Focus
- Managing Successful Projects
- Leading through Change
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